Are you struggling to fill seats for your virtual, hybrid or in-person events?
Swap event marketing stress with SOLD OUT success
The complete framework for all event planners, marketers and entrepreneurs who are ready to sell out events without the stress.
Hi, I'm Mel!
I've produced some of Australia's largest high-profile events like The PGA Golf Show, General Practitioners Conference & Exhibition, and The World Masters Games Gala Ball and Closing Celebration.
In 2014, I expanded to the United States, where I have now made a name for myself in the technology space for my seamlessly executed large-scale conferences, strategic sponsorships, and innovative brand activations.
How did I get here? I’m glad you asked. A self-made entrepreneur, I have built a global event business through word-of-mouth referrals, attendee recognition, repeat clientele and an ROI track record that will make your head spin.
This means I’ve done it in-house.
I’ve done it as a contractor.
I’ve done it as a solopreneur.
AND I can teach you how to do it too!
- Your target audience is banging down your door to get a ticket to your event
- You have a lengthy waitlist
- You can finally put "SOLD-OUT" on your event website
The Mel-Factor Method
Your VIP All-Access Pass for producing highly profitable SOLD OUT events
This 7-module, self-paced masterclass is jam-packed with the tools, tactics and templates I’ve used to produce highly profitable SOLD OUT events around the globe.
I’m talking step-by-step video lessons, checklists, questionnaires, surveys, budget, project plan and event timeline templates and much, much more!
You'll leave each lesson with actionable steps that you can implement right now to fast-track your next event's success.
“Years of professional event experience and vital industry information packed into this one-stop-shop to make your event a success.”
Justine Parker - Director of Accounts, American Exposition Services
In this masterclass, you’ll:
Step 1: Clarify Your Event’s Mission
Step 2: Outline Your Event Goals and KPIs
Step 3: Define Your Event Scope
Step 4: Source A Skilled & Experienced Support Team
Step 5: Create & Manage A Budget
Step 6: Outline Your Project Plan & Event Timeline
Step 7: Market Your Event
But that's not all...
Get these incredible bonuses valued at $1,999 when you enroll today!
“The actionable steps and downloads make it simple to work through each part of the process and leave you feeling focused and confident in bringing a stand-out event to life without the stress.”
Alicia Penhorwood - Founder & Director, Harper Collective
Let's add all that up...
Here's what you'll get:
- Monthly 60-minute interactive Q&A calls with Mel
- 30 video lessons that will guide you through every single step you need to produce and deliver a flawless successful event
- 7 easy to use workbooks that will help you plot and plan a profitable event
- All of the templates and bonuses valued at $1,999
- Join our network of event planners in our exclusive invite-only Facebook group
The videos, workbooks, templates, bonuses, access to our exclusive community Facebook group and monthly 60-minute interactive Q&A calls with Mel are valued at $7,999.
However, that’s NOT what you’re going to pay.
For a limited time only, you can access the entire masterclass for less than the cost of ONE average conference all-access pass.
Just $999 USD
That’s a saving of $7,000!
“As a client of Melissa's I get to witness her "Mel-Factor" magic at each of our events. Melissa always over-delivers and this masterclass is no exception.”
Rob Rozicki - VP Marketing, Dataiku
“Whether you're planning or delivering events, or want to know how to market your events to drive registration and conversion, this course provides an in-depth tutorial on it all.”
Nina Vidale - Head of Event Production, Reed Exhibitions