• Understand what an event mission statement is and why you need one

• Identify the 5 must-have elements in every effective event mission statement

• Steal the secrets of 3 great mission statements that led to successful events

• Craft your own winning mission statement that will be the guiding light behind your event

• Get the proven, S.M.A.R.T. method for setting event goals
• See examples of other S.M.A.R.T. event goals in action
• Understand exactly what numbers you need to hit with quantitative KPIs
• Set yourself up for event success with crystal clear qualitative goals

• Deep dive into the 9 important elements of an event scope
• Answer 6 key questions for a successful event scope
• Get access to my event scope template that you can plug and play
• Create the vision for your event with your own scope document

• Get my 5-step process for creating and managing a budget

• Get access to my 17-tab template that makes creating a budget easy and fun

• Create your own foolproof event budget

• Save thousands of dollars on your event with my proven budget tips and tricks

• Get my simple 2-step process for creating an event project plan and event timeline

• Gain access to my 19-tab project plan and event timeline template

• Create a roadmap to success with your own project plan

• Map out a foolproof timeline to keep you and your team on track

• Get the key principles of an event marketing plan that actually works

• Select the best marketing channels for your event and audience

• Gain access to a tried-and-tested 25 week marketing plan

• Write your own email launch sequence that converts like a dream

The Mel-Factor Method is a 7-module, self-paced masterclass that is jam-packed with the tools, tactics and templates I have used to produce highly successful SOLD OUT events around the globe.

I don’t believe there is anything else like it on the market.

I have crammed 20 years worth of experience producing events around the globe into 30-videos to guide you through hands-on activities that you can complete and implement right now to fast-track your next event's success. 

Within the 7-modules, you receive my tried and tested templates including checklists, questionnaires, survey, my budget, project plan and event timeline templates and much, much more! 

The Mel-Factor Method was created for event and event marketing professionals. If you are responsible for planning and delivering events (no matter their style, scale or budget) OR marketing events to drive registration  (get bums on seats or eyes on screens) then it was specifically designed for YOU!

The content is delivered in bite-sized, actionable lessons across 7 modules. Some of the modules will take less than 20 minutes to complete. Others may need to be completed across multiple sittings. While we want you (and your events) to reap the rewards right away, the good news is, you have lifetime access to the course. So, you will always have time to finish it. 

There sure is! As part of your purchase, you get access to our exclusive, student-only Facebook group community, monthly 60-minute interactive Q&A calls with Mel, as well as workbooks to help keep you on track.

Today, you can purchase The Mel-Factor Method for one single payment of $999 USD or 3 monthly payments of $399 USD. Once purchased, you’ll have lifetime access to the course modules, content updates and all added bonuses forever!

Upon completion of this masterclass, you will be able to:

• Clarify your event’s mission 
• Outline your event goals and KPIs
• Define your event scope
• Source a skilled and experienced support team 
• Create and manage a budget
• Outline your project plan and event timeline
• Market your event

We want you to be satisfied with your purchase but we also want you to give your best effort to apply all of the strategies in The Mel-Factor Method to an upcoming event. Whilst there is not a guarantee, we do offer a 14-day refund for purchases. In order to qualify for a refund, you must submit proof that you completed all 7 modules, applied everything you learned to an event and saw no return on your investment.

To request a refund, email [email protected] within the first 14 calendar days from the date of your purchase. You must include evidence with your refund request that all available modules and workbooks have been completed and the methods taught within The Mel-Factor Method implemented. If you request a refund and do not include your coursework, you will not be granted a refund.

After day 14, all payments are non-refundable and you are responsible for full payment. If you opted for a payment plan, you are required by law to complete the remaining payments. 

All refunds are discretionary as determined by Melissa Park Events.